
Viigo, a mobile phone application from a Toronto developer of the same name has smashed its own download records in the first week of being hosted on the new BlackBerry App World.
Viigo has consistently been at the number one spot in the top downloads list since the virtual storefront opened its doors April 1. After a week of exposure on App World, the application had seen far more downloads than in any previous month.
It took just five days to hit more than 100,000 downloads, says Viigo CEO Mark Ruddock.
“App World exceeded our expectations in terms of the impact it will have on us as a business,” he says. “Not only are we seeing lots of downloads, but we got a 4.5 star rating and great user feedback. It is very encouraging.”
Viigo is a feature-rich content delivery application that delivers RSS news feeds, information about flight status, stock portfolio updates, the ability to buy movie tickets, and share links on social networks, such as Twitter.
Optimized for your BlackBerry, Viigo’s success with Research in Motion’s (RIM) new storefront bodes well for all developers, Ruddock says.
“This is a very important step for RIM and its developer eco-system.”
It’s time for developers to take a long, hard look at that eco-system, he says.
App World is RIM’s response to Apple’s success with its App Store. For many iPhone users, the varied applications — literally available at your finger tips — was a big selling feature. It has also proven to be a lucrative revenue source for developers.
“The response to BlackBerry App World has been incredible,” says Joanne Hoekstra, director of the application store at RIM. “The feedback we are receiving from customers and our developers has been really positive.”
No download numbers or revenue information will be released at this point, she adds.
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